HELP: I want to change the date on my watch!
Setting the date and time correctly on your watch might seem like a small detail, but it can make a big difference in getting somewhere on time :) Urban Ace offers several attractive men's watches with customizable date and time settings. In this blog post, you'll learn step-by-step how to adjust the date on your watch, what to look out for, and how to avoid common mistakes.
YES, you too can easily change the date and time on your watch yourself!
What is the crown of a watch?
The crown is an essential part of almost every watch and plays a crucial role in setting the time and date. Understanding the crown is essential for correctly setting the time.
Definition of the crown: The crown is the small button on the side of your watch. It allows you to advance the time, adjust the date, or wind the watch.
Functions of the crown when setting:
- Pull out to first position: usually for adjusting the date
- Pull out to second position: to set the time
- Press: Often activates a start-stop function on digital models or exits the setting
When should you manually change the date? This is necessary for months with less than 31 days, after replacing the battery, or if the watch has been stationary for a very long time (whether automatically or manually).

This step-by-step plan applies to multiple analog watches!
Step-by-step: Set the date and time on your Urban Ace watch
Below you'll find detailed steps for setting the time and date on your Urban Ace watch. This works with all Urban Ace models and most analog watches.
Set Urban Ace men's watch
Step 1: Preparation
- Check the current time - make sure it's not between 9pm and 3am.
- Place your Urban Ace watch on a flat surface. Or wear it on your wrist.
- Make sure there is enough light to see the dial properly.
Step 2: Set the time on your Urban Ace watch
- Carefully pull the crown (ball on the side of the watch) out to the second position (you will feel 2 clicks)
- Turn the crown to move the hands to the correct time.
- Set the exact time by turning slowly. Stop when the time is correct.
- Push the crown back to the starting position and your watch is adjusted.
Step 3: Set the date on your Urban Ace watch
- Pull the crown out to the first position (one click).
- Turn gently clockwise to advance the date.
- Stop at the correct date (see the date window on the dial).
- Push the crown back into the starting position.
- If you followed these steps correctly, the date is set correctly.
Important tips for setting up your watch
- Timing: Some watches do not require you to adjust the time between 9pm and 3am.
- Order: Always set the time first, then the date
- Force: Never use excessive force when operating the crown.
- Check: After 24 hours, check whether the date changes correctly.
- Water Resistance: Ensure crown is fully depressed before contact with water.
Day and date watches
There are three different types of watches: Day-Date , DateJust , and Time-Only . A Day-Date watch displays the day and date on the dial. A DateJust watch only shows the date. And then there are Time-Only watches, which are watches that only show the time.
Watch date jumps to noon
Many people notice that the date on their watch changes around noon instead of midnight. This may seem like a glitch, but it usually has a simple explanation related to how you set the watch time.
Adjust watch date
Changing the date isn't a daily chore, but it must be done correctly, otherwise the date won't be correct. Once you've changed the date, you should check the next day to see if the date has changed.
How to change the date on a watch
Below you'll find a simple guide for correctly setting the date on your watch. It works the same way on any analog watch. AM vs. PM mechanism: Analog watches don't automatically differentiate between AM and PM. If you set the time to, for example, 10:00 AM when it's actually 10:00 PM, the date won't change until 12 hours later.
- Pull out the crown to the 2nd position (click).
- Turn clockwise until the correct date appears.
- Push the crown back into the starting position.
Caution: Never use force. If you feel a lot of resistance, stop.
Set watch date
When setting the date and time on your watch, the correct order is important. Always set the time first, then the date.
Tips for precise adjustment:
- There is no difference between AM or PM.
- Always set the time first, then the date
Urban Ace watches with crown
Apex - Turquoise

CHF 191.00
Apex - White

CHF 191.00
Azure-Gold

CHF 95.00
Enigma - Rosé Gold

CHF 153.00
Azure-Tiffany Blue

CHF 95.00
Maverick - Blue Night 42mm

CHF 172.00
Nemesis - Rosé Gold

CHF 162.00
Watch date does not change
If the date function on your watch isn't working, there are often a few common causes. The problem can be caused by either mechanical issues or incorrect operation.
Most common technical causes:
- Dirt or dust in the mechanism.
- Worn date wheel.
- Incorrect settings or excessive force used.
When is a repair necessary? If you still experience problems after setting it correctly, have your watch inspected by a certified watchmaker. Operating the crown excessively roughly can damage the date mechanism. To prevent damage, do not use excessive force.
Urban Ace watches with crown
Zephyr 2.0 - Money Green

CHF 172.00
Zephyr 2.0 - Obsidian Black

CHF 153.00
Zephyr Legacy - Black

CHF 172.00
Zephyr Legacy - Cherry Red

CHF 172.00
Zephyr Legacy - Gun Metal

CHF 172.00
Zephyr Legacy - Pacific Blue

CHF 172.00
Zephyr Titan - Ice Blue

CHF 191.00
Zephyr Titan - Gun Metal

CHF 191.00
Zephyr Legacy - White Gold

CHF 172.00
Zephyr Titan - Ice White

CHF 191.00
Zephyr Titan - Ocean Blue

CHF 191.00
Set digital watch
Urban Ace doesn't offer digital watches. Setting the time is done via buttons or a touchscreen, and often works the same way.
Steps to set the time/date of a digital watch
Often adjustable via buttons or touchscreen:
- Press and hold the "MODE" button for 3 seconds until the setting menu appears
- Select the correct item by pressing 'SET': time, date, month
- Press "+" to adjust the hours
- Press "SET" again to go to minutes
- Use "+" to set minutes
- Navigate to "DATE" using "SET"
- Set the day, month and year with the "+" button
- Press "MODE" to save the settings
- Check the display to confirm that everything is set correctly
Frequently Asked Questions
Where is the 'crown' on a watch?
The crown is located on the side of your watch, usually on the right side at the 3 o'clock position. It's the small button that allows you to set the time and date.
Does every watch have a 'crown'?
No, not every watch has a traditional crown. Digital watches often have buttons or touchscreen controls, while most analog watches do have a crown.
Why do you need to turn the crown of a watch?
By turning the crown you can set the time forward or backward and adjust the date.
How do I adjust the time on my Urban Ace watch?
Pull the crown out to the second position (to set the date), turn the hands to the desired time, and push the crown back in. Note: Analog models do not have AM/PM.
How do I change the date on my Urban Ace watch?
Pull the crown out to the 2nd position, turn clockwise until the correct date appears, and push the crown back in.
How do you set the date on your watch correctly?
First check the current time, pull the crown out to the 2nd position, turn the date to the correct day, and push the crown back in.
Do I have to set the date on my watch every month?
Only for months with fewer than 31 days do you need to adjust the date manually. Watches don't automatically know how many days a month has.
Conclusion
Correctly setting the date is essential for optimal use of your luxury men's watch . By applying the correct techniques for setting the time and using the crown correctly, you ensure that your watch always displays the correct date and time information. Do not use excessive force to prevent damage to your watch.